Carrier Satisfaction 2026: Who Drivers Actually Recommend

We asked 2,400 drivers to rate their current auto insurer on a 0–10 recommendation scale. Here is who came out ahead — and where the biggest gaps are.

Net Promoter Rankings (higher = better)

Ranks are illustrative and based on our Q1 2026 panel survey.

1. USAA — +58 (military only)
2. Amica — +42
3. Erie — +38
4. State Farm — +21
5. Auto-Owners — +19
6. GEICO — +8
7. Progressive — +3
8. Farmers — −4
9. Allstate — −7
10. Liberty Mutual — −12

What Drives High Scores

• Claims-handling speed (mentioned by 68% of promoters)
• Consistent renewal pricing (54%)
• Clear communication (41%)

What Drives Defection

• Unexplained rate hikes (72% of detractors)
• Slow or contested claims (49%)
• Difficulty reaching a real person (31%)

The Money Line

Even the top-rated carrier is not the cheapest for every driver — and vice versa. Reputation is a tiebreaker, not a substitute for shopping.

Methodology: 2,400 US drivers, weighted to Census; only drivers with 12+ months on current carrier included. Margin of error ±2.0%.